FAQ
What marketing leaders ask us before a first brief. Short answers, prompted by reality.
The agency
Who is Artefact 3000?
Artefact 3000 is the creative agency of the Artefact group, based at 19 rue Pierre Sémard, 75009 Paris, France. Our signature: “Prompted by reality”. We distrust the fake, the superficial and the grandiloquent, and start from precise, real-world insights to create ideas that resonate and stick.
Who leads the agency?
Artefact 3000 is led by co-founder and President François Brogi, with co-founder and Vice-President Jean Allary. Lucie Marchais leads strategy, Leïla Achour leads new business, and creative is driven by Margaux Ferrand, Charles-Antoine De Sousa e Costa, Charles Pivot and Vincent Blachère (Artefact Studio).
Brand platforms & campaigns
What can you do for my brand?
Brand communication platforms and new taglines (Direct Assurance, TF1+), 360 campaigns, films, digital, print, social, visual identities (Franprix, Maison Perrier) and generative AI creations. We work on every creative playground, from the frontiers of AI to timeless media.
Can you support a brand over the long term?
Yes, several clients have trusted us with their communication for years. The TotalEnergies saga runs from Total Spring (2018) through Total Direct Energie to TotalEnergies (2024-2025). We have also delivered successive campaigns for Fisher-Price, Klorane, Nexity, eBay and Groupe ADP.
Generative AI
Do you use artificial intelligence?
Yes, as a tool that serves the idea. Our AI showreel ranges from unique bespoke visuals to large-scale productions. We created Essence of AI with the perfume house Robertet, and we run the communication strategy of the Artefact AI Film Festival, created by Artefact and mk2: the first international competition in France dedicated to short films made with AI.
What is the Artefact AI Film Festival?
The first international competition in France dedicated to short films made with artificial intelligence, created by Artefact and mk2 cinemas. Artefact 3000 designs its visual identity and communication.
Clients & industries
Which brands have you worked with?
Over 80 campaigns are showcased on our website, including work for TotalEnergies, TF1+, Direct Assurance, Groupe ADP and Paris Aéroport, TikTok, eBay, Accor, Franprix, Fisher-Price, Klorane, Nexity, Atlantic, S3NS, Pierre Fabre, Robertet, Maison Perrier, Old El Paso, Le Slip Français, Lustucru and France Inter.
Which industries do you work in?
Energy, insurance, air transport, retail, platforms and media, beauty and health, food, toys, real estate, financial services and cloud. What matters to us is the insight, not the category.
Impact
Do you work on social impact topics?
Yes. We launched FutureGuessR with Réseau Action Climat, created the National Museum of Patriarchy with En avant toute(s), raised water-saving awareness among Accor hotels with an animated mini-series, and worked with Fondation BNP Paribas, Sea Cleaners, Greenpeace and the French Dys Federation.
Working with us
How do I send you a brief?
A brief, a request, or just want to meet? Email new.business@artefact3000.com or call +33 1 79 72 45 45.